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Chery Malaysia Hits 30,000 Sales Driving EV Growth

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Estimated reading time: 7 minutes


Key Takeaways:

  • Chery Malaysia has achieved a monumental milestone of over 30,000 cumulative vehicle sales in less than three years, solidifying its position as one of the fastest-growing automotive brands in the country.
  • The brand is actively spearheading Malaysia's transition towards electrification, evolving its product portfolio from traditional ICE vehicles to a diverse range of EVs, HEVs, and PHEVs.
  • Beyond sales, Chery Malaysia demonstrates deep commitment to community welfare, national development, and talent cultivation through various strategic partnerships and initiatives.
  • Future growth is underpinned by significant investments in local infrastructure, including the RM2.2 billion Chery Smart Auto Industrial Park, enhancing localization and creating economic opportunities.
  • Chery's robust global performance, including its status as China's largest automotive exporter, reinforces the brand's stability and innovative drive in the Malaysian market.

Table of Contents:


What's Driving Chery Malaysia's Phenomenal 30,000 Sales Milestone?

Have you ever wondered what it takes for an automotive brand to rapidly ascend to market prominence in a fiercely competitive landscape? What's behind Chery Malaysia's 30,000 sales? Uncover how this success is fueling automotive market growth and electrification in Malaysia. This isn't just a number; it's a testament to strategic vision, product innovation, and deep market understanding. In less than three years since its re-entry, Chery Malaysia has not only surpassed a cumulative sales milestone of 30,000 units but has also firmly cemented its reputation as one of the nation's fastest-growing automotive brands. This remarkable achievement, with 30,073 units sold by the end of 2025, isn't merely about selling cars; it's about reshaping consumer expectations and leading the charge towards a greener, more advanced automotive future. Join us as we delve into the key drivers behind Chery's explosive growth, its pivotal role in market electrification, and its unwavering commitment to Malaysia's progress.


Consistent Growth: A Remarkable Journey Since 2023

The story of Chery Malaysia's success is one of consistent, year-on-year acceleration. If you've been following the Malaysian automotive scene, you've likely noticed their increasing presence. The momentum truly began building in the latter half of 2023, when the company recorded a strong 4,501 unit sales between June and December. This initial surge laid the foundation for an even more impressive performance in 2025, witnessing 12,930 vehicles delivered to customers throughout the year. These figures vividly reflect a growing market acceptance and profound trust in the Chery brand. For Malaysian consumers, this signifies a reliable and increasingly popular choice, and it undeniably answers part of the question: What's behind Chery Malaysia's 30,000 sales? Uncover how this success is fueling automotive market growth and electrification in Malaysia.


From ICE to EV: Chery's Electrification Drive in Malaysia

Chery Malaysia's product portfolio evolution perfectly mirrors its global strategy and the burgeoning demand for sustainable mobility solutions. Initially, the brand made a strong impact with its robust Internal Combustion Engine (ICE) models, notably the stylish OMODA 5 and the luxurious TIGGO 8 PRO. However, recognizing the future lies in electrification, Chery swiftly pivoted. March 2024 marked a significant turning point with the official introduction of the OMODA E5, signalling Chery's confident entry into Malaysia's Electric Vehicle (EV) segment.

The expansion didn't stop there. The popular TIGGO series saw the addition of the TIGGO 7 PRO, TIGGO CROSS TURBO, and the TIGGO CROSS Hybrid Electric Vehicle (HEV), offering diverse choices for families and adventurers alike. Further demonstrating its forward-thinking approach, Chery ventured into the Plug-in Hybrid Electric Vehicle (PHEV) market with the launch of the TIGGO 7 PHEV and TIGGO 8 PHEV. Each new model introduction underscores Chery's dedication to offering innovative automotive technology, premium safety standards, and future-oriented mobility solutions tailor-made for local consumers. This progressive shift is a key component of understanding what's behind Chery Malaysia's 30,000 sales? Uncover how this success is fueling automotive market growth and electrification in Malaysia.


OMODA 5 and TIGGO Series: Powering the Sales Surge

At the heart of Chery Malaysia's monumental success lies the captivating OMODA 5. Launched in 2023, this dynamic model quickly captured the imagination of Malaysian drivers, rapidly emerging as the brand's bestseller. Its blend of futuristic design, advanced features, and competitive pricing resonated strongly with a wide demographic.

Following this initial triumph, the versatile TIGGO series was introduced and expanded to cater to an even broader spectrum of consumer needs – from young families seeking practicality to those requiring a more spacious and adaptable vehicle. While originally offered in ICE versions, the TIGGO series rapidly evolved in 2025 with the inclusion of HEV and PHEV variants, powered by the cutting-edge Chery Super Hybrid (CSH) technology. Today, the TIGGO lineup boasts six distinct models, becoming a significant contributor to Chery Malaysia's overall sales in 2025. This strategic expansion, particularly towards New Energy Vehicles (NEVs), perfectly aligns with the market's evolving preferences and reinforces the answer to the question: What's behind Chery Malaysia's 30,000 sales? Uncover how this success is fueling automotive market growth and electrification in Malaysia.


Beyond Sales: Chery's Commitment to Community and Nation

Chery Malaysia's impact extends far beyond its impressive sales figures. The company actively cultivates its role as a responsible corporate citizen, deeply engaging with community-oriented initiatives and national development programs. When tragedy struck in Putra Heights, Selangor, with a devastating fire incident, Chery swiftly stepped in to provide crucial support. Within a week, the company loaned vehicles to 50 affected homeowners, facilitating their daily routines and temporary relocation efforts. This immediate response showcased a genuine concern for local communities.

Furthermore, Chery Malaysia is a steadfast supporter of national development, collaborating with the National Sports Council Trust Fund (KWASN) and the Ministry of Youth and Sports. This partnership includes vital support for national and international sporting events, such as the Asian Youth Para Games and the prestigious Paris Olympics, fostering athletic excellence and national pride. In the realm of human capital development, Chery Malaysia has joined forces with Projek Belia Mahir. This initiative aims to equip skilled graduates with employment opportunities, including promising career paths within the thriving local automotive industry. These purpose-driven endeavors highlight Chery's holistic approach to contributing to the nation's well-being, proving that its success is intertwined with Malaysia's progress.


Forging the Future: Chery Smart Auto Industrial Park

Looking ahead to 2026, a cornerstone of Chery Malaysia's long-term strategy is the ambitious development of the Chery Smart Auto Industrial Park in Lembah Beringin, Selangor. This monumental undertaking represents a RM2.2 billion investment across a sprawling 200-acre site. Envisioned as a regional automotive hub, this facility is poised to significantly enhance Chery's localization efforts, vastly expand its production capacity, and importantly, generate new economic opportunities for Malaysians.

The first phase of this transformative project is slated for completion in the first half of 2026. For consumers and industry stakeholders alike, this development signifies not just increased availability of Chery vehicles, but also a deeper commitment to local manufacturing, job creation, and technological transfer. It's a clear statement of intent, reinforcing Chery's belief in the Malaysian market's potential and its role in its industrial advancement. This strategic investment undeniably shapes the narrative of what's behind Chery Malaysia's 30,000 sales? Uncover how this success is fueling automotive market growth and electrification in Malaysia.


Global Footprint: Reinforcing Chery's Brand Strength

Chery Malaysia's local triumphs are mirrored by the impressive global performance of the Chery Group. For a brand to achieve such rapid success in Malaysia, its international backing is crucial. In 2025, the Chery Group closed the year with an astounding 2.806 million vehicles sold worldwide, marking a robust 7.8 percent year-on-year increase. Furthermore, the group maintained its formidable status as China's largest automotive exporter, shipping an incredible 1.344 million units to global markets.

These international achievements span across overall sales, exports, new energy performance, and quality recognition, all propelled by a relentless strategy focused on electrification, intelligent systems, and technological innovation. With a distinguished ranking of 233rd in the Fortune Global 500 list and a successful listing in Hong Kong, the Chery Group enters 2026 with a clear focus on sustainable growth. This global prowess underpins the strength and reliability of the Chery brand in Malaysia, assuring customers of its commitment to delivering value and innovation worldwide, and solidifying the robust answer to what's behind Chery Malaysia's 30,000 sales? Uncover how this success is fueling automotive market growth and electrification in Malaysia.


The Road Ahead: Chery's Enduring Impact on Malaysia's Automotive Landscape

Chery Malaysia's journey to over 30,000 sales is far more than a statistical achievement; it's a vibrant narrative of innovation, resilience, and a deep-rooted commitment to the Malaysian market. From its consistent growth and aggressive push into vehicle electrification to its impactful community engagements and substantial investments in local infrastructure, Chery is not just participating in the Malaysian automotive industry – it's actively shaping its future. The brand's strategic vision, backed by robust global performance, positions it as a key player in driving sustainable mobility and economic development.

What's behind Chery Malaysia's 30,000 sales? Uncover how this success is fueling automotive market growth and electrification in Malaysia. It's a multifaceted strategy that blends market responsiveness with a forward-looking approach to technology and social responsibility. As Chery continues to expand its offerings and localize its operations, Malaysian consumers can look forward to more innovative vehicles, enhanced support, and a sustained contribution to the nation's progress.

Have you experienced a Chery vehicle or witnessed their growth firsthand? We'd love to hear your thoughts! Share your perspectives in the comments below, or explore Chery's latest EV models to see the future of Malaysian motoring for yourself. Your next ride could be part of this exciting journey!


Frequently Asked Questions (FAQs)


Q1: What is Chery Malaysia's latest sales milestone?

A1: Chery Malaysia has successfully surpassed a cumulative sales milestone of over 30,000 units, recording 30,073 vehicle sales by the end of 2025, in less than three years since its re-entry into the market.


Q2: How is Chery contributing to Malaysia's EV market?

A2: Chery is significantly contributing by expanding its New Energy Vehicle (NEV) portfolio, launching models like the OMODA E5 (EV) in March 2024, and introducing HEV and PHEV variants across its TIGGO series, powered by Chery Super Hybrid (CSH) technology.


Q3: What are Chery Malaysia's future plans for local development?

A3: Chery Malaysia is investing RM2.2 billion in the Chery Smart Auto Industrial Park in Lembah Beringin, Selangor. This 200-acre facility aims to boost localization efforts, expand production capacity, and create new economic opportunities, with Phase 1 expected by Q1 2026.


Q4: Which Chery models are most popular in Malaysia?

A4: The OMODA 5, launched in 2023, quickly became Chery Malaysia's bestseller. The TIGGO series, particularly its expanded range of six models including HEV and PHEV variants, also contributed significantly to sales in 2025.


Q5: How does Chery Malaysia support the local community?

A5: Chery Malaysia engages in purpose-driven initiatives, such as providing vehicles to 50 families affected by the Putra Heights fire incident. They also collaborate with Tabung Amanah Sukan Negara (KWASN) and the Ministry of Youth & Sports to support national sports, and partner with Projek Belia Mahir to provide career opportunities for graduates in the automotive industry.

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